PROJECT OVERVIEW

Coast Movers signed up for SEO Marketing in October, 2016. The main concern Coast Movers had at that time was that their current search engine placement would steadily drop back in ranking due to competing websites establishing a more robust web presence. We were able to not only maintain Coast Mover’s ranking throughout the first several months of marketing, but were also able to increased search engine placement for additional key words beyond the few short tail general search criteria Coast Movers chose to optimize their website for.

In spite of the success we were able to achieve for Coast Movers, an increase in sales did not happen as a result. We were not surprised by this outcome and the reason was simple. Coast mover’s website was not developed and designed in a fashion that would yield desirable conversion levels.

Website traffic is only half of the equation that delivers more online sales. Eventually, about 4 months into conducting online marketing for Coast Movers, we were finally given the green light to move forward with developing a new website and a new design. As we anticipated, once the new website was launched Coast Mover’s experienced monthly sales levels over six times the amount of any previous month.

Our combined efforts of online marketing and website design is what delivered an unparalleled amount of success for Coast Movers. In fact, when we begin marketing services for any client we always recommend that they receive a website re-design at the very lest in order for us maximize our ability to deliver better results.

The facts and figures in this case study are current as of June 25, 2017.